Trusted by more than 200 agencies and authorities
Trusted by more than 200 agencies and authorities
Case Study
Problem
The Regional Transportation District (RTD) in Denver aimed to enhance the public transit experience and encourage more sustainable travel options. With the growing need for seamless, efficient fare payment methods, RTD recognized the potential of a mobile-first, tap-to-pay solution to simplify the ticketing process and improve customer satisfaction.
Justride Platform Modules
RTD use the Mobile Ticketing and Account-Based Ticketing modules of the Justride platform.
Solution
RTD extended its partnership with Masabi to implement the Justride platform, allowing passengers to tap MyRide smart cards or scan the MyRide app for fare payments. This system simplifies ticketing, ensures fare capping for the lowest prices, and integrates with apps like Uber and Transit, streamlining the transit experience and making Denver a leader in fare payment technology.
The Justride platform has been deployed to meet the needs of agencies and operators of all sizes.
How Justride Can Help Your Agency
11% of RTD mobile ticketing customers had not used the agency’s services until they had downloaded the RTD Mobile Tickets app.
55% of National Express West Midlands passengers said they are using the bus more since downloading the app.
98% of EZfare passengers said purchasing fares was now easier.
What Agencies Say About Masabi
“We launched Account-Based Ticketing in June this year, and since then, we have continued to deliver innovation with our partners at Masabi, working to create the best solution possible to address the needs of our diverse customer base,”
MJ Maynard
CEO of RTC
“We are thrilled to renew our partnership with Masabi as we work together to revolutionize transit payments and technology for our agencies and their riders.”
Katherine Conrad
Executive Director of NEORide
“Our work with Masabi over the last seven years helps ensure that our customers can access the best fares. We are excited to continue our partnership and introducing future innovations to streamline and enhance the RTD customer experience.”
Doug MacLeod
Chief Financial Officer at RTD
Interested in learning more? Schedule a demo with our experts and let them guide you through Masabi’s platform and the latest technology and trends in the market.